The Deputy Governor of Cross River State, Rt. Hon. Dr. Peter Odey, has reaffirmed the state government’s commitment to sustaining its partnership with entertainers and stakeholders in the creative industry to promote the sector’s growth and enhance the state’s development.
Odey gave the assurance on Friday while representing the Governor of Cross River State, Senator (Prince) Bassey Edet Otu, at the 10th edition of the Calabar Entertainment Conference and Festival held at Hogis Royale Banquet Hall, Calabar.
The Deputy Governor commended the Managing Director and Chief Executive Officer of Hit FM, Mr. Patrick Ugbe, and the station’s management team for their support in promoting government programmes, policies and activities. He acknowledged the important role entertainers and media organisations play in projecting the image of Cross River State, creating public awareness and contributing to the growth of the creative economy.
He encouraged Ugbe and other stakeholders in the entertainment industry to sustain their efforts to promote the state and its cultural heritage, assuring them of the government’s readiness to continue collaborating with industry players. Odey noted that the partnership aligns with Governor Bassey Edet Otu’s commitment to creating an enabling environment for the entertainment industry to thrive and contribute meaningfully to the state’s socio-economic development.
In his opening remarks, the Managing Director and Chief Executive Officer of Hit FM, Mr. Patrick Ugbe, pledged that the station would not only sustain the annual Calabar Entertainment Conference and Festival but also continually improve each edition to make it more impactful and beneficial to stakeholders in the entertainment industry.
Ugbe commended the Cross River State Government for its sustained support over the years, noting that the partnership had contributed to the growth and success of the event. He expressed appreciation for the government’s continued commitment to supporting the entertainment industry and promoting the creative sector in the state.
Deputy Governor’s Press Unit,
Government House, Calabar.
October 23, 2026.
